Whether keeping your social presence aligned, launching a new product, refining a brand, or crafting a campaign, I approach every project as a partnership — immersing myself in my client’s world to uncover and amplify its most authentic voice.
Fractional CMO
The thinking, the oversight, and the strategy — without the overhead of a full-time hire.
What We Offer
-
You’ve built something real, and your marketing deserves the same care. But a full-time CMO isn’t the right fit yet. Things feel scattered, and no one on your team has the time or seniority to connect the pieces, set the direction, and keep it moving.
-
On a monthly retainer, I work alongside your team, learning how your business works, building one clear plan, and staying close to make sure it actually happens.
-
Strategy
Marketing assessment and audit
Annual and quarterly marketing plan
Brand positioning and messaging
Direction
Campaign and launch planning
Content and channel direction
Partner, vendor, and freelancer coordination
Systems & AI
Tools, workflows, and processes setup
Intake forms and database management
Email marketing and customer journeys
Insight
Monthly performance reviews
Strategy sessions with leadership
Quarterly adjustments to the plan
-
Packages from $3,250/month.
Every package starts with a kickoff assessment and runs on a 3-month minimum, so each area of focus gets a full quarter to work.
Not included: ad spend, third-party tools, and day-to-day content production (available through Social & Content Management)
Note: Retainer spots are limited, so each client gets the attention they need. Let’s talk about current availability.
Social & Content Management
While you focus on your business, I take care of the feed and flow of your social channels.
-
Maybe you already post, maybe you’d love to. Either way, running the business comes first, so content slips down the list, and your channels don’t yet match the care you put into everything else.
-
Based on your goals and available resources, I help you thoughtfully create, curate, and coordinate content that reflects your brand’s essence, showing up where your audience wants to see and connect with you.
-
Brand & Social Assessment
Content Pillars and Calendar Planning
Storytelling and Caption Writing
Visual direction & content curation
Community Management
Performance & Insights Reports
Paid Content Management n text goes here
-
Build & Launch
We take your idea and build the full picture — strategy, messaging, and execution that actually fits.
-
As a founder, your time goes to leading the business — not to posting on social media (and that’s okay).
I help you bring structure, clarity, and strategic storytelling to your content, so your brand can grow online without pulling you away from the work only you can do.
-
Whether you're launching something new or giving an existing idea a sharper introduction, this is where strategy meets execution. We define your positioning, craft your message, and build the assets and plan that get your work in front of the right people — with intention and real momentum behind it.
-
Strategy & Positioning
Messaging & Storytelling
Landing Pages & Email Campaigns
Social Media Planning
Content Planning & Copywriting
Partnership Management
Digital & Creative Assets Development
Customer Funner Optimization
Experiential Launch Support (optional)
Project Management (tier 3)
-
Rocio Barrios Project →
“Testimonial here.”
– Former Customer
Get In Touch
If you're interested in working with us, complete the form with a few details about your project. We'll review your message and get back to you within 48 hours.